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Why Us
Why Digital Downforce
Do you ever wonder why in sports, some teams thrive and teams stacked with talent lose? All teams have the same ball, the same size field or court, and the same number of players. Much like the movie “Money Ball,” having the right strategy and coaching can make your team a winner!
The same principle applies to the world of marketing. Let’s be honest, all digital marketing agencies have the exact same tools. We all use search engine marketing (Google, Bing, Yahoo), social media marketing (Facebook, Instagram, TikTok, etc.), email marketing, display ads, and more. We all keep up with the latest and greatest, so there’s nothing that is new or earth-shattering.
So, how can your dealership emerge as the ultimate victor in marketing? The answer lies in partnering with a marketing ally who can help you implement the right data-driven strategy. Get ready to dominate the competition with the power of Digital Downforce!
Digital Downforce is more effective than other agencies for several reasons:
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Data and Reporting – Our data and reporting are unmatched. No one compares to our extensive vehicle marketing and operational insights. Here are a few examples of what we can do:
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Our team will provide you with the top 100 most in-demand vehicles in your area each month so you can maximize your inventory.
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With our help, you can determine what pricing strategy to use at auction based on whether consumer demand is increasing, improving, or softening.
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You can compare your inventory movement with the market average with the help of our team.
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Technology - Artificial Intelligence and Machine Learning optimize our campaigns for high-quality leads, not just clicks. We funnel online shopping activity into our platform to build the strongest audience in the industry. Rather than tracking what auto intenders did six months ago or when they last purchased a car, we measure the activity they take now, over the last 15 days.
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Objectivity - Our decisions and recommendations are based on what performs best for our clients instead of what vendors want.
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Better coaching - Teams that have better coaching tend to win more often. The same applies to dealership marketing. With over 30 years of automotive marketing and consumer advertising experience, we leverage unprecedented data and technology to help our clients win.