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Drive Leads With Our Proven Automotive Digital Solutions​

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GET FOUND

A strong online presence means customers can find your business when they need it.  We apply branding, advanced SEO tactics, and local listings management to bring leads and customers to your (virtual) door.

At Digital Downforce, we're experts in branding and marketing that leave a lasting impression. Our strategic approach uses a variety of media channels to maximize your reach, while engaging your target audience with captivating content and interactive campaigns. We're all about making your dealership brand unforgettable. We don't just keep up with the latest trends in advertising technology - we set them. Our cutting-edge approach is a testament to our commitment to staying ahead of the game, and reinforces our standing as industry pioneers. Count on us to accelerate your success and elevate your brand to the next level.

Your website and online content will be more easily found with search engine optimization so that your business appears in more online searches. We stay up to date with the latest search engine best practices, so you don't have to, giving you a competitive advantage and reducing your reliance on paid advertising. Our SEO experts know which tactics work best and can help you stay ahead of the competition with expert analysis.  No matter how Google's search landscape changes, our smart technology ensures your site stays relevant.

Local listings direct nearby customers to your business, so be sure yours is always in perfect condition. Customers want to give you feedback online, and when your listings are up-to-date, they can.  We manage all your listings. We’ll also help you respond to reviews. Up-to-date listings and reviews are the perfect way to showcase your five-star service.

Don't miss out on the chance to boost your dealership's visibility and sales! Social media is an absolute must for getting your brand out there. If you're not active on social media, you're letting an amazing opportunity slip through your fingers. Luckily, we're here to help. Our team will take care of your social media presence, posting engaging and relevant content on your behalf. It's a cost-effective way to market your brand and products, like having your own online billboard.

Porsche Garage (1).png

GET FOUND

A strong online presence means customers can find your business when they need it.  We apply branding, advanced SEO tactics, and local listings management to bring leads and customers to your (virtual) door.

Digital Downforce excels in impactful branding and marketing. We blend various media channels to enhance your reach and engage audiences with compelling, interactive campaigns. Our innovative advertising technologies set industry trends, ensuring your dealership brand becomes unforgettable and reaches new heights.

Enhance your online visibility with our advanced SEO services. We keep abreast of the latest search engine strategies to give you an edge, minimizing your need for paid ads. Our SEO experts employ proven tactics to keep you ahead in the ever-evolving search landscape, ensuring your website's consistent relevance.

Maximize local customer engagement with our meticulous listing management. We ensure your listings are accurate and responsive to customer feedback. Trust us to maintain and leverage your online presence, turning up-to-date listings and reviews into showcases of your exceptional service

Capitalize on social media to elevate your dealership's visibility and sales. Our team expertly manages your social presence, crafting and posting content that resonates with your audience. This cost-effective strategy works like your online billboard, ensuring you don't miss out on this vital marketing avenue.

Our digital team holds premier partner status with almost every media.  Our relationship is so strong with Google and Facebook that we pick up the phone and call them to get our clients requests expedited.

"We had been locked out of all 7 of our dealerships Facebook pages for 2 years!  We had tried everything. Digital Downforce stepped in and we had our access restored in 48 hours."

Duane S. - EVP, California Based Auto Group

DIGITAL MARKETING PARTNERS

Digital marketing partners

Our digital team holds premier partner status with almost every media.  Our relationship is so strong with Google and Facebook that we pick up the phone and call them to get our clients requests expedited.

"We had been locked out of all 7 of our dealerships Facebook pages for 2 years!  We had tried everything. Digital Downforce stepped in and we had our access restored in 48 hours."

Duane S. - EVP, California Based Auto Group

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GET LEADS

A strong online presence means customers can find your business when they need it.  We apply branding, advanced SEO tactics, and local listings management to bring leads and customers to your (virtual) door.

We are leaders in search ad technology.  We generate qualified leads at a lower cost-per-click, ensuring maximum ROI We are proud to be a: Google Premier Partner, only 3% of Google Ad users attain. Our click-through rates are 2.5 times higher than our top competitors, as per Google data. Our Ad Network covers 98% of search engines and directories, this is higher than the Google Ad Network's reach of 90%. Google Quality Account Champion, which means our search marketing ads have the highest average Quality Score. 

Facebook states that approximately 40 Vehicle Description Page (VDP) views are required to sell a vehicle. Our Dynamic VDP Ads reach buyers who are actively searching for a car in the past 14 days. This is a vast improvement compared to the 60-day-old data used by Polk. Using this data, we can guarantee the highest quality traffic at the lowest cost per VDP view.  You can be sure that you get the best ROI on your advertising spend.

Are you looking to connect with the right customers and boost your sales? Our targeted email marketing campaigns can help. With sophisticated audience targeting based on demographics, geography, and life events, we can help you reach new prospects. 44% of email recipients made at least one purchase last year based on a promotional email. That's right, email marketing works! For automotive dealerships, our campaigns are tailored with invite-only sales events and special incentive offers to drive in-person visits. Our technology allows us to keep marketing to them even if they never visit your website. We facilitate OEM brand co-op pre-approvals. Our email campaign sales matchback allows you to check your marketing ROI. We evaluate your targeted email audience against your vehicle sales and CRM leads over a 30-day timeframe so you can measure the influence of each email marketing campaign on the purchase decisions of your current customers.

The integration of our proprietary Artificial Intelligence and Machine Learning in our campaigns ensures the optimization for high-quality leads at a reduced cost. While Google and Facebook focus on cost per click, we prioritize targeting prospects who are actively in the market for a car. As a result, our dealership clients not only receive more sales but also experience improved lead quality.  Clicks don't drive sales... quality leads do!

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CONQUEST MARKETING

Our conquest strategies target prospects that are physically at your competitors lot.  This gives you an opportunity to present your inventory and offer.

Conquest marketing is an essential part of gaining market share and expanding your customer base. We specialize in delivering top-quality dealership ads with enticing offers to individuals who are physically present at your competitor's location. With this approach, we're confident that we'll help you boost your sales and revenues, allowing you to stay ahead of the competition and become the go-to dealership in your area. 

Acquiring the right inventory for your dealership is becoming increasingly challenging. Our specialized campaigns target vehicle owners based on their year, make, and model and lure them to your dealership to sell their car. ​ Our "Sell Us Your Car" campaigns  lures your competitor's customers and prospect to visit your dealership, giving you the opportunity to acquire their vehicle and put them into one of your cars. Add high-quality inventory to your lot, boost your sales, and stand out from the rest. 

Our team specializes in providing market insights that give your business a competitive edge. By analyzing your dealership data, we uncover opportunities and help build a strategy for your success. With our market intelligence and competitive analysis, you will be in more control of your marketing campaigns. We don't stop there. Our team also provides direction and strategy on smart digital marketing solutions and audience targeting to maximize your ad spend. Don't waste any more time, let us help you reach your full potential and watch your business grow.

SPORTS CAR CONQUEST.png

CONQUEST MARKETING

Our conquest strategies target prospects that are physically at your competitors lot.  This gives you an opportunity to present your inventory and offer.

Conquest marketing is an essential part of gaining market share and expanding your customer base. We specialize in delivering top-quality dealership ads with enticing offers to individuals who are physically present at your competitor's location. With this approach, we're confident that we'll help you boost your sales and revenues, allowing you to stay ahead of the competition and become the go-to dealership in your area. 

Acquiring the right inventory for your dealership is becoming increasingly challenging. Our specialized campaigns target vehicle owners based on their year, make, and model and lure them to your dealership to sell their car. ​ Our "Sell Us Your Car" campaigns  lures your competitor's customers and prospect to visit your dealership, giving you the opportunity to acquire their vehicle and put them into one of your cars. Add high-quality inventory to your lot, boost your sales, and stand out from the rest. 

Our team specializes in providing market insights that give your business a competitive edge. By analyzing your dealership data, we uncover opportunities and help build a strategy for your success. With our market intelligence and competitive analysis, you will be in more control of your marketing campaigns. We don't stop there. Our team also provides direction and strategy on smart digital marketing solutions and audience targeting to maximize your ad spend. Don't waste any more time, let us help you reach your full potential and watch your business grow.

GET READY TO WIN IN AUTOMOTIVE SALES

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VIN LEVEL ADVERTISING

We target your active inventory and deliver ads to 1 - 14 day old auto intenders.  This tactic works quickly and boosts the effectiveness of all your campaigns.  Positive results have been seen in as little as 2 weeks.

Facebook estimates that a vehicle description page needs 40 views to sell a car.  Dynamic VDP Ads are designed to achieve just that. These ads target auto shoppers who are 1 - 14 days into their search. By targeting active inventory, we maximize your budget by not advertising cars that have already been sold. Our data ensures the highest quality traffic at an affordable cost per VDP view.   Dynamic VDP Ads will help you sell you move your inventory quickly and efficiently.

Google Shopping Ads, also known as VLA's, are an unbeatable tool for showcasing your active inventory. This advertising platform allows you to leverage more than 35 essential data points, which drastically boosts the likelihood of your cars appearing in search results. VLA's prove to be the perfect complement to your existing SEM (PPC) campaigns, multiplying the effectiveness of your advertising efforts. Expand your outreach with the VLA's, and experience better sales conversions.

Dynamic OTT advertising presents a sophisticated approach to video advertising on streaming television. We efficiently advertise your active inventory to in-market shoppers and are platform is capable of generating similar audiences across OTT/CTV, making sure your ads target both new and used shoppers. Your video ads are delivered on Connected TVs, Desktop, Mobile, and Tablets. We create your high-quality dynamic videos that are published on reputable OTT/CTV inventory such as NBC, ABC, CBS, FOX, CNN, ESPN, Hulu, Travel Channel, and more. 

The integration of our proprietary Artificial Intelligence and Machine Learning in our campaigns ensures the optimization for high-quality leads at a reduced cost. While Google and Facebook focus on cost per click, we prioritize targeting prospects who are actively in the market for a car. As a result, our dealership clients not only receive more sales but also experience improved lead quality.  Clicks don't drive sales... quality leads do!

VIN LEVEL ADVERTISING

VIN LEVEL ADVERTISING

We target your active inventory and deliver ads to 1 - 14 day old auto intenders.  This tactic works quickly and boosts the effectiveness of all your campaigns.  Positive results have been seen in as little as 2 weeks.

Facebook suggests 40 VDP views can sell a car. Our Dynamic VDP Ads target shoppers early in their search, focusing on active inventory for budget efficiency. We ensure high traffic quality at low costs per VDP view, moving your inventory fast.

Google Shopping Ads (VLA's) display your active inventory effectively, using over 35 data points to increase search result appearances. They enhance your SEM campaigns, driving better sales conversions. Expand reach and boost sales with VLA's.

Our Dynamic OTT advertising targets in-market shoppers with high-quality video ads across platforms and devices, including Connected TVs and streaming services. Your inventory will feature on top networks, ensuring reach to both new and used shoppers.

Using AI and Machine Learning, our campaigns drive high-quality leads more cost-effectively than standard CPC models. We focus on active car shoppers to deliver sales with better lead quality, proving that it's quality leads, not just clicks, that matter.

"We had been locked out of all 7 of our dealerships Facebook pages for 2 years!  We had tried everything. Digital Downforce stepped in and we had our access restored in 48 hours."

Duane S. - EVP, California Based Auto Group

Our digital team holds premier partner status with almost every media.  Our relationship is so strong with Google and Facebook that we pick up the phone and call them to get our clients requests expedited.

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GET LEADS

Experience our award-winning search marketing technology. Our team is dedicated to generating qualified leads for your dealership at an unbeatable low cost-per-lead.

We lead in search ad tech, specializing in high-quality, low-cost leads for the best ROI. Our Google Premier Partner status—held by only 3%—and our Ad Network's 98% reach, outdo Google’s coverage. With top click-through rates and the Google Quality Account Champion title, we're setting the standard.

Our email marketing targets the right customers to boost sales with tailored demographics, driving high engagement. With 44% of recipients making a purchase last year, our campaigns feature special events and offers, plus OEM co-op pre-approvals, all while providing clear ROI insights.

Reach car buyers effectively with our Dynamic VDP Ads on Facebook, targeting recent 14-day searchers, not the outdated 60-day leads. This strategy means fewer VDP views to sell a vehicle, optimizing ad spend for the best ROI.

Our AI and Machine Learning campaigns target active car shoppers, optimizing lead quality and sales over mere clicks. We focus on genuine prospects to ensure more sales, offering you a smarter, cost-effective approach for real results.

SPORTS CAR CONQUEST.png

CONQUEST MARKETING

Our conquest strategies target prospects that are physically at your competitors lot.  This gives you an opportunity to present your inventory and offer.

Gain market share and grow your customer base with our Conquest marketing. We craft compelling ads targeting visitors at competitor locations to draw them to your dealership. This strategy aims to boost your sales and establish you as the top choice in your region.

Challenges in inventory acquisition are met with our targeted campaigns that entice owners to sell their vehicles to your dealership. Our 'Sell Us Your Car' initiatives not only replenish your inventory but also convert sellers into buyers, enhancing your sales and market presence.

Leverage our market insights for a competitive advantage. We analyze dealership data to pinpoint opportunities, shaping strategies for success. Our guidance extends to smart digital marketing and precise audience targeting, ensuring efficient ad spend and business growth.

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